“Spots Festival”. A refreshing way to reconnect.
Pepsique. Digital Hub
After a long time without personal contact and with many new faces on the screen, the people at PEPSICO wanted to reconnect.
Did they want to be creative and have a great experience working as a team?
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AND NOT JUST BETWEEN THEM. ALSO WITH THE CREATIVITY AND GOOD VIBES THAT CHARACTERIZE THE BRAND.
THEY WOULD BE THE AGENCY FOR A DAY!
They had to brainstorm. Think about the idea. Paint the storyboard. Choose the location. And not only that. Also be the directors, cameras and actors of the PEPSICO commercial. AND ALL FOR NOW!
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WE EVEN HAD OUR OWN FESTIVAL TO CHOOSE THE BEST SPOTS WITH A GALA DINNER INCLUDED.
10
Spots recorded and released in record time
5
Hours of Good Vibes
1
New Pepsico
