“Spots Festival”. A refreshing way to reconnect.

Pepsique. Digital Hub

After a long time without personal contact and with many new faces on the screen, the people at PEPSICO wanted to reconnect.

Did they want to be creative and have a great experience working as a team?

AND NOT JUST BETWEEN THEM. ALSO WITH THE CREATIVITY AND GOOD VIBES THAT CHARACTERIZE THE BRAND.

With three categories: innovation, e-commerce and sustainability, in addition to the export grand prize.

THEY WOULD BE THE AGENCY FOR A DAY!

A POWERFUL CONCEPT. MORE THAN 1,000 VIEWS IN STREAMING.